Playa Vik

Situated in a dreamy location on La Mansa beach in José Ignacio, Playa Vik is no stranger to many “world’s best” lists. Sitting among thatch-roof beach bars and Montauk-esque cottages in Uruguay’s hippest coastal enclave, the resort’s modernist glass, titanium, and concrete construction stands in stark contrast. As arresting as the architecture is, and as gorgeous as the sunsets are, it’s the collection of international and Uruguayan art from powerhouses like James Turrell, Zaha Hadid, and Anselm Kiefer that stop guests in their tracks. Even the pool is a masterpiece: 75 feet long, cut from Uruguayan black granite, and embedded with a celestial map of the southern stars that illuminate after dark.  

Playa Vik features suites within the “The Sculpture” (the compound’s main building) and within six standalone “casas.” Each casa itself is composed of two- and three-bedroom suites and is distinct in décor and art. Rooms boast a fireplace, a private garden, and retractable windows that obscure the indoors from out. Each casa pavilion is topped with a living roof, that, depending on the season, bursts into blooms. 

Relaxed days at Playa Vik are spent imbibing panoramic Atlantic views poolside, indulging in a spa treatment, or lounging in convivial communal areas engineered for socializing—like the sunken firepit. Otherwise, venture offsite for an expert-led tour of José Ignacio, visit sister property Estancia Vik for some horseback riding, or go wine touring deeper into the Maldonado Region.  

At Cielomar, savor grilled seafood, the restaurant’s fire-licked signature cuisine, and regional, three-course meals made from honest, locally sourced ingredients. Family-style dining is encouraged, but private moments can be enjoyed in the Parrillero dining room or on the terrace overlooking Playa Mansa. 

Playa Vik is located about a half-mile from its sister property, Bahia Vik. Wondering which better suits your travel style? Hemmed by sand dunes, beachy Bahia Vik emotes a warmer, resort getaway that’s better suited to families traveling with kids. Playa Vik, exclusive and artsy, has a distinctive, avant-garde hotel feeling that resonates well with couples and honeymooners.  

Luxury itinerary featuring Playa Vik

Modern cabin with deck at dusk
  • Itinerary

Luxury Uruguay Escape

Culture, vineyards, and beaches in up-and-coming Uruguay Uruguay is a small country with many unique…

8 Days | $8,450 per person

Our favorite José Ignacio luxury hotels on a map

Luz Culinary Wine Lodge

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Bahia Vik

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Playa Vik

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Estancia Vik

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